Mary Meeker AI Trend Report 2025: Marketing Insights

They say AI is eating the world. But reading Mary Meeker’s Trends – Artificial Intelligence report, it feels more like AI is rewiring it – at warp speed. The report doesn’t just hint at a digital renaissance; it lays it bare in graphs so steep the Himalayas look like mere hills.

AI adoption is the new baseline for marketing relevance. Meeker’s report shows that 75% of global CMOs are already testing or using generative AI . Open-source momentum is exploding. Token costs are falling. Performance is rising. For marketers, it’s a gold rush – if you’re ready to sprint.

But here’s the real shift: this isn’t just a tech story. It’s a marketing story. AI adoption isn’t about trimming budgets anymore. It’s about amplifying sales, sharpening customer insights, and making every marketing Euro work harder .

Marketing leaders now face a new reality. It’s not just about storytelling or conversion rates. It’s about integrating a relentless intelligence – always learning, always adapting – into your marketing DNA. It’s about mastering the language of data and prediction, blending it seamlessly with creativity and human insight.

Of course, there’s risk in this AI arms race. Meeker’s report points to competitive threats, open-source disruptions, and geopolitical tensions between the US and China amongst others . But for marketers, the message is clear: standing still is not an option. The AI genie is out of the bottle, and you either shape it or get shaped by it.

Want to see all the data and insights? The full Mary Meeker Trends – Artificial Intelligence report is packed with charts and context to help you steer your next marketing move. Read it here.